Maserati Car Logo
The companys headquarters is now in modena and its emblem is a trident.
Maserati car logo. Maserati logo meaning and history. Maserati is an italian luxury car manufacturer established on december 1 1914 in bologna. The trident logo of the maserati car company designed by mario maserati is based on the fountain of neptune in bologna s piazza maggiore in 1920 one of the maserati brothers used this symbol in the logo at the suggestion of family friend marquis diego de sterlich. Though maserati brand history started long before the foundation of the company it was officially licensed and registered in 1914 in bologna by alfieri maserati.
German mercedes and italian maserati have divided up the prizes of the majority of car racing 1920 1930. This help marked the beginning of the first cars to bear the maserati logo. It is also interesting that sports and racing cars perhaps the only area of technology in which italy and germany were constantly competing. Maserati was then introduced as a new brand in the market releasing several successful racing vehicles throughout the 20s the most popular being the maserati v4.
It was considered particularly appropriate for the sports car company due to the fact that neptune represents strength and. Thus the creators had tried to give to the logo more similarity to the classical heraldic forms. The maserati tagline is luxury sports and style cast in exclusive cars and the brand s mission statement is to build ultra luxury performance automobiles with timeless italian style accommodating bespoke interiors and effortless signature sounding power. It has been owned by the italian car giant fiat s p a.